Monroe Tractor

Cross-Training at Monroe Tractor

Helping the Customer

On March 4, we hosted a cross-training session at Monroe Tractor Rochester. Salesmen from 4 of our construction locations came out to learn about agricultural equipment that could benefit their customers.

Case IH Cross-Training Information Session

Leading the session was Rick Engasser from Case IH. He prepared a presentation highlighting the features of Case IH tractors, ranging from 55 to 150 horsepower. This range in horsepower covers 4 series of their tractors.

Rick’s presentation went further than covering the tractors alone. He also discussed the proper application of each series including tasks like material handling, roadside mowing, and mowing with a boom mower. Attendees also learned about the brands of mowers that Monroe Tractor carries.

Behind the Wheel

After the presentation, the group went outside to see different tractors in person. There were 4 tractors on-site that salesmen were able to see, touch, and drive. This allowed them to fully understand each tractor and ask any series-specific questions that they had.

Overall, the group found the training to be very helpful. They now understand the features and options that Monroe Tractor has to offer.

New Westborough branch manager

Monroe Tractor welcomes Richard Longbottom as branch manager serving Massachusetts and Rhode Island. At Monroe Tractor, our commitment to our customers is simple, “We are here to keep you doing your job.” That’s why we’re excited to announce Richard Longbottom as the new Branch Manager of our Westborough location, serving Massachusetts and Rhode Island. With […]

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New Westborough service manager

Monroe Tractor welcomes William Daley as service manager at Westborough location. At Monroe Tractor, our commitment to our customers is simple, “We are here to keep you doing your job.” That’s why we’re excited to announce William “Will” Daley as the new Service Manager at our Westborough, Massachusetts branch. Will joins Monroe Tractor with extensive […]

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Day 2: 100th annual NYS FFA convention

Convention is in full swing! From Creed Speaking and Vet Science competitions to powerful workshops and the Ag Issues Showcase, these students are showing up with serious talent and passion. A lot of the students that we’ve spoken with are especially excited for tonight’s 100-Year Celebration – what a milestone! 🎉

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